Sharing Marketing Insights
Top 7 Customer Retention Tools Every Small Business Needs in 2026
Acquiring new customers is 5x more expensive than keeping the ones you already have. Yet,…
SMS Marketing for the Gambling, iGaming & Casino Industry (2026)
Executive summary SMS remains one of the highest-attention, fastest-acting channels in gambling and iGaming. Typical…
For Large Enterprises: Scaling Customer Acquisition Without Wasting Ad Spend
If your enterprise is pouring millions into ad campaigns, sponsorships, and outreach. The marketing dashboards…
The Best Bulk SMS Gateway Provider in Nigeria (2026)
Effective communication with customers is critical for success in today's competitive digital landscape. While email,…
10 Best Bulk SMS Services in Nigeria – Pricing & Features
Bulk SMS has been a cornerstone of communication for Nigerian businesses for years. Banks send…
How Rewards and Referrals Can Boost Enrollment and Retention
Introduction Training institutions across Africa and globally face the same pressure: attract new students, fill…
Why Student Communication is the Secret Weapon of Modern Training Centers
Introduction Every training institution focuses on curriculum, teachers, and facilities. But one of the most…
How Training Institutions Can Attract More Students in 2026
Introduction Student enrollment is the lifeblood of every training institution — whether you are running…
Optimove vs Fast Track in iGaming: Battle for the Future of Players
The iGaming industry is entering a new era. Acquisition costs are climbing, regulations are tightening,…
How MTN Keeps Acquiring New Users in a Saturated Telecom Market
Nigeria’s telecom market is one of the most saturated in Africa, with over 220 million…
How to Build an Acquisition Funnel That Actually Converts in Nigeria’s Market
Most Nigerian businesses know how tough it is to grow here. Customers are cautious, budgets…
Engagement vs. Acquisition: Where Should Your Startup Focus in 2026?
in 2026, startups face the same old challenge but in a new digital landscape: how…
5 Low-Cost Customer Acquisition Strategies Every SME Should Test in 2026
Running a small business is hard enough. But ask any founder, marketer, or growth manager…
Big News: Yournotify Now Comes with a Unified Wallet and Growth Tools to Power Your Business
At Yournotify, we’ve always believed businesses deserve more than tools that just send messages; they…
Why Your Website Forms Are Costing You Customers (And How to Fix It)
Have you ever filled out a form that asked for everything but your DNA? Chances…
How Agencies Can Use SMS Marketing to Boost Client ROI
In today’s digital world, agencies are under serious pressure. Clients don’t just want engagement metrics…
Top SMS Marketing Strategies That Still Work in 2026 (Nigerian Edition)
SMS isn’t dead. It just needs a better strategy. If you're a Nigerian business owner,…
SMS Marketing vs SMS Advertising: What’s the Difference and Which Should You Use?
You’ve been told to “run SMS marketing” for your business… But when you start Googling,…
How to Vet an SMS Marketing Vendor: 7 Questions to Ask Before You Sign Up
So you’ve decided to add SMS to your marketing stack. You search “Bulk SMS provider…
Why Marketing Agencies Are Turning to SMS: A New Revenue Stream
Imagine this: You already offer social media management, email marketing, and maybe even Google ads.…