Introduction The iGaming industry has become one of the most competitive and data-driven markets in the world. Global online gambling revenue is expected to reach over $107 billion by 2025, with sports betting and online casinos driving most of this…
Executive summary SMS remains one of the highest-attention, fastest-acting channels in gambling and iGaming. Typical read rates hover in the ~98% range and response rates materially outpace email, making it ideal for time-sensitive offers (in-play boosts, deposit reminders, KYC nudges,…
Introduction Training institutions across Africa and globally face the same pressure: attract new students, fill classrooms, and grow revenue. Most institutions focus almost entirely on marketing for new enrollments. Billboards, Facebook ads, radio jingles, and agents are often the default…
Introduction Every training institution focuses on curriculum, teachers, and facilities. But one of the most overlooked drivers of success is student communication. From the moment a student shows interest in a course until they graduate, the way an institution communicates…
Introduction Student enrollment is the lifeblood of every training institution — whether you are running a university program, a professional certification school, or a private training academy. But in 2025, filling classrooms is not as straightforward as it once was.…
The iGaming industry is entering a new era. Acquisition costs are climbing, regulations are tightening, and player churn remains stubbornly high. The winners of tomorrow won’t be those who spend the most on ads, but those who master player retention…
SMS marketing is one of the most direct, cost-effective, and high-converting methods of customer communication. With a simple text message, businesses can instantly reach thousands of customers with promotional offers, alerts, reminders, or transactional updates. Yournotify provides a reliable SMS…
Introduction In an increasingly digital world, securing user authentication is paramount. One-Time Passwords (OTPs) have emerged as a critical component of multi-factor authentication (MFA), securing access to online accounts, financial transactions, and sensitive information. The delivery of OTPs must be…
Why Email Communication Matters Today Email remains the most reliable, measurable, and cost-effective communication channel for businesses worldwide. Whether it’s sending order confirmations, customer newsletters, onboarding sequences, or transactional alerts, email provides direct and personalized access to customer inboxes. In…
Email is one of the most important communication tools for businesses, but many emails never reach the intended inbox. Instead, they land in spam or junk folders, limiting your ability to engage customers and prospects. Understanding and implementing email authentication…