Digital transformation in Nigeria has reached new heights, with brands leveraging every possible digital channel to connect with their customers. Among these, email marketing stands out as one of the most cost-effective and impactful methods for building meaningful customer engagement.…
As Nigerian businesses continue to navigate the evolving landscape of growth and competition, the marketing spend by Nigeria’s mega-companies reached an impressive N143.7 billion in 2020. According to PwC’s report, Nigeria, with a projected 12.1% compound annual growth rate (CAGR)…
SMS marketing has evolved into a powerful tool for businesses to connect with their audiences in real-time. In 2025, with over 5 billion mobile users globally, SMS marketing is no longer a nice-to-have but a critical component of a comprehensive…
SMS marketing is a strategy in which a business or individual uses sms to communicate and connect with its customer base or audience via text This is a form of direct marketing you can employ to inform customers, increase brand…
Email marketing is a strategy in which a business or individual uses email to communicate and connect with its customer base or audience. This is a form of direct marketing you can employ to inform customers, increase brand awareness, and…
As a brand, you should prioritise stepping up your social media game in 2025 to boost your visibility and online presence. As platforms develop and change, your best bet for staying ahead of the competition is to know what’s trending…
Discover how these top influencer marketing platforms can assist you in finding and partnering with creators across Instagram, TikTok, YouTube, and more in 2025 Over the past few years, we have seen the rise of influencer marketing and their importance…
In the fast-evolving digital marketing landscape, content alone is no longer enough to stand out. To reach the right audience and drive meaningful results, you need to be strategic and utilize tools to make your work effective. This guide explores…
Why We Are Different? Communicating with customers is hard and expensive for average businesses. We make it easy and affordable to run email and sms marketing campaigns in one platform, charge in local currency and offer flexible pay-as-you-go pricing model.…
Why We Are Different? Communicating with customers is hard and expensive for average businesses. We make it easy and affordable to run email and sms marketing campaigns in one platform, charge in local currency and offer flexible pay-as-you-go pricing model.…