Digital transformation in Nigeria has reached new heights, with brands leveraging every possible digital channel to connect with their customers. Among these, email marketing stands out as one of the most cost-effective and impactful methods for building meaningful customer engagement.…
Email marketing remains one of the most effective channels for businesses, boasting an average ROI of $42 for every $1 spent. But crafting effective email campaigns isn’t just about sending messages; it’s about sending the right message to the right…
Email marketing remains one of the most powerful tools in a B2B marketer’s toolkit, especially in 2024. With every $1 spent on email marketing, businesses are seeing an average return of $36 (Source: Litmus). This high ROI makes email a…
In the competitive realm of B2B and SaaS marketing, achieving efficiency is crucial. Email campaign automation is one of the most powerful methods to enhance productivity and drive outcomes. Utilizing automation enables businesses to optimize workflows, increase engagement, and ultimately…
Automating email and SMS communication is becoming increasingly essential for businesses looking to streamline their messaging processes and enhance customer engagement. In this article, we delve into the world of Yournotify, a powerful platform designed to automate email and SMS…
Do you want to grow your e-commerce business with email marketing in Nigeria? If yes, come along Let's start by defining what email marketing is Email marketing has to do with directly marketing to a group of people through their…
Automation marketing is like having a personal assistant who tirelessly promotes your fintech startup 24/7. It involves using technology and software to automate repetitive marketing tasks and nurture leads throughout the customer journey. With automation marketing, you can create personalized…
Automation marketing plays a crucial role in streamlining operations and improving customer satisfaction. By automating processes such as lead generation, nurturing, and follow-up, logistics businesses in Kenya can efficiently manage their marketing efforts. This means less time spent on manual…
Automation marketing refers to the use of software tools and technologies to automate repetitive marketing tasks, streamline processes, and deliver personalized experiences to customers. For logistic businesses in Nigeria, automation marketing can bring numerous benefits, such as improved operational efficiency,…
Automation marketing has rapidly become a game-changer for businesses worldwide, enabling them to streamline their marketing efforts and achieve higher levels of efficiency and effectiveness. This holds particularly true for the dynamic fintech industry in Nigeria, where startups are constantly…