Sharing Marketing Insights
10 Best Bulk SMS Services in Nigeria – Pricing & Features
Bulk SMS has been a cornerstone of communication for Nigerian businesses for years. Banks send…
How Rewards and Referrals Can Boost Enrollment and Retention
Introduction Training institutions across Africa and globally face the same pressure: attract new students, fill…
Why Student Communication is the Secret Weapon of Modern Training Centers
Introduction Every training institution focuses on curriculum, teachers, and facilities. But one of the most…
How Training Institutions Can Attract More Students in 2025
Introduction Student enrollment is the lifeblood of every training institution — whether you are running…
Optimove vs Fast Track in iGaming: Battle for the Future of Players
The iGaming industry is entering a new era. Acquisition costs are climbing, regulations are tightening,…
How MTN Keeps Acquiring New Users in a Saturated Telecom Market
Nigeria’s telecom market is one of the most saturated in Africa, with over 220 million…
How to Build an Acquisition Funnel That Actually Converts in Nigeria’s Market
Most Nigerian businesses know how tough it is to grow here. Customers are cautious, budgets…
Engagement vs. Acquisition: Where Should Your Startup Focus in 2025?
In 2025, startups face the same old challenge but in a new digital landscape: how…
5 Low-Cost Customer Acquisition Strategies Every SME Should Test in 2025
Running a small business is hard enough. But ask any founder, marketer, or growth manager…
Big News: Yournotify Now Comes with a Unified Wallet and Growth Tools to Power Your Business
At Yournotify, we’ve always believed businesses deserve more than tools that just send messages; they…
Why Your Website Forms Are Costing You Customers (And How to Fix It)
Have you ever filled out a form that asked for everything but your DNA? Chances…
How Agencies Can Use SMS Marketing to Boost Client ROI
In today’s digital world, agencies are under serious pressure. Clients don’t just want engagement metrics…
Top SMS Marketing Strategies That Still Work in 2025 (Nigerian Edition)
SMS isn’t dead. It just needs a better strategy. If you're a Nigerian business owner,…
SMS Marketing vs SMS Advertising: What’s the Difference and Which Should You Use?
You’ve been told to “run SMS marketing” for your business… But when you start Googling,…
How to Vet an SMS Marketing Vendor: 7 Questions to Ask Before You Sign Up
So you’ve decided to add SMS to your marketing stack. You search “Bulk SMS provider…
Why Marketing Agencies Are Turning to SMS: A New Revenue Stream
Imagine this: You already offer social media management, email marketing, and maybe even Google ads.…
How Creditville Used Yournotify to Drive Urgent Customer Action with SMS Campaigns
A real user story on smart communication, timing, and the power of automation for Nigerian…
SMS Marketing Agencies vs. DIY: Which One Wins for Nigerian Startups?
You're planning a big promo next week. Maybe it's a flash sale, a product launch,…
The Ultimate Guide to SMS Marketing Providers: Pricing, Features & Best Picks
You want to send SMS to customers. You start searching for a platform. Boom! Too…
Top 5 SMS Marketing Companies Nigerian Startups Are Using in 2025
SMS still works, and here’s why Nigerian startups can’t get enough of it. You’ve probably…