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PostgreSQL integration setup guide

Prepare the host, port, database, username, password, SSL requirement, and the table or view that returns contacts or lifecycle records.

Use a table or view with stable identifiers plus name, email, phone, timestamps, status fields, and any campaign segmentation attributes.

Use a read-only database user, restrict network access, enable SSL where possible, and avoid exposing sensitive columns that are not needed for messaging.

Connect every marketing channel to one customer journey.

Capture and segment audiences, then coordinate email, SMS, WhatsApp, voice, Calls, push, in-app messages, conversations, automations, referrals, loyalty, rewards, ads, and developer APIs from one growth platform.

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