Campaign analytics is crucial for understanding the performance of your email marketing efforts. Analytics help identify what resonates with your audience and allows you to optimize future campaigns for better results. Analyzing campaign data helps you make informed decisions to improve ROI and drive success in your email marketing strategy. Here is a guide on how to view email campaign analytics.
STEP 1: Navigate to the “Campaigns” section on the dashboard.
STEP 2: Click on “Email” from the drop-down menu.
STEP 3: Click on “Action” and select “Report” from the drop-down.
STEP 4: Select “Analytics” to view your campaign analytics.