Transactional emails play a vital role in maintaining effective communication with your customers. These emails are typically used to deliver important, time-sensitive information, such as OTPs, account updates, password resets, or any other transactional details that are crucial for the customer experience.
Note the following important details for seamless delivery:
- There are no restrictions on the format of transactional messages. You can send these messages as regular campaigns, including full HTML emails, plain text, or template designs.
- Transactional emails must not include any attachments. This policy helps to prevent your emails from being flagged as spam, ensuring that they are delivered directly to your customers’ inboxes without any issues.